Switchmode in the media

Switchmode Consulting and Helene Venge is featured in Business Traveller Denmark, a special interest publication about business traveling. Read the feature here.


It’s part of a series of articles about ‘high-powered Danish business women’ who regularly spend time on the road as part of the job.


I don’t really think of myself as a ‘high-powered business woman’ because it makes me think of high heels, pearl necklaces, and dress suits – and I don’t wear any of this. But the journo has done a good job with the feature which among other things explains what a ‘switchmode’ is, and  how Switchmode works with marketing performance.


The feature in Danish can be viewed and downloaded here – and a translated version in English here.


Surviving as a retailer post-pandemic

Behemoths will pervade our everyday lives The other day one of my former colleague at Levi’s® posted a clip on LinkedIn with retail expert Doug Stephens. In the clip, Doug Stephens gives us insights to the changing retail landscape, a change that has already begun.


Supporting an executive consulting firm

Switchmode is currently helping a Danish executive consulting firm upgrade their marketing practice.


Switchmode joins IAA event committee

Switchmode has joined the International Advertising Association‘s Danish Chapter as member of the event committee.