Switchmode has joined the International Advertising Association‘s Danish Chapter as member of the event committee. The Danish Chapter is among the top 5 chapters in the organization and aims to inspire excellence in marketing, communication, and management by providing members with education, insights, knowledge, and network within the marketing industry.
I second this aim and hope to help make IAA Denmark’s international outlook and professional expertise even stronger. Watch this space for upcoming seminars, debate meetings, talks, and other events.

Surviving as a retailer post-pandemic
Behemoths will pervade our everyday lives The other day one of my former colleague at Levi’s® posted a clip on LinkedIn with retail expert Doug Stephens. In the clip, Doug Stephens gives us insights to the changing retail landscape, a change that has already begun.

Switchmode in the media
Switchmode Consulting and Helene Venge is featured in Business Traveller Denmark, a special interest publication about business traveling. Read the feature here.

Supporting an executive consulting firm
Switchmode is currently helping a Danish executive consulting firm upgrade their marketing practice.